Kalimera Collection is a Portuguese swimwear brand for bold and modern women. Women who want to feel confident at the beach and beyond, that value comfort, quality and style at the same time. An elegant woman that inspires others with her strength, freedom and independence, and cares about the world around her too.

When designing the logo for Kalimera Collection, our mission was to do a rebranding, taking as the Kalimera blog’s logo as a starting point - a project initiated by Sara, the brand's visionary founder, before her creating the swimwear brand. The task was to infuse the logo with elegance, youthful vibrancy, and a touch of fun while preserving the blog's existing essence and K symbol.

My roles in this ongoing project are the brand’s communication, creative direction and design. To date, we've successfully launched three distinct collections and conducted six productions, where I assumed the roles of producer and art director, ensuring that the brand's visual identity remained consistent and engaging. Below, you'll find the launch campaigns for the SS2022 collection, as well as a selection of content we've created. Additionally, explore the campaigns for the SS2023 collection, featuring three exciting drops and an official campaign video.

The digital design components, including newsletters and social media assets, are also my creative handiwork, ensuring that Kalimera Collection maintains a strong online presence. Moreover, I take pride in curating and editing the reels featured on the brand's Instagram page.